Do Your Know That Your Potential Customer Only Visit Your Site Only 1 Time?

March 10, 2008

So how you can get them to buy your product or your service if they only visit your website just 1 time? Have you heard the saying that your visitor have to visit your website 7 times before they decide to buy or use your product? So how you can turn 1 time visitor to 7 times visitor. The magic solution to this problem is to get them to opt in to your Autoresponder List.

So how do you get your potential customers to opt in to your Autoresponder List?

  • Offer subscribtion to your Newsletter
  • Send them first to Opt-in page / landing page
  • Offer Freebie – People love these!
  • Offer Short Email Courses
  • Let them be your fan. Guru Style..
  • Offer discount for upcoming products if they opt in now.
  • Offer early opportunity for product launch.
  • Offer them an access to something (you figure it yourself) if they opt in

This are some tactics you can use to get your potential customer to opt in. The next big step to get them coming back to your site is to gain their Trust..

How you can gain your Opt in trust? The answer is:

  • Show your clients that you know what you are talking about. Provide them with helpful hints and guidelines that pertain to what you are selling. Talk about how to install a roof if your into hardware products or provide articles on insurance settlements if you’re a settlement lawyer. You don’t have to be a big corporation to make use of an opt-in list. If your customers see you as someone who knows what he is doing and saying, they will trust you quickly.
  • Be true to your customers, if you want to hype up your products and services, provide guarantees. The more satisfied customers you get, the bigger probability there is that they will recommend you. Generally, people will trust someone they know, when that someone recommends you then you’re a shoo-in. They will go to your site and check it for themselves and be given a chance to experience what the other shave experienced from you, so make sure to be consistent in the service you provide.
  • Another tip in getting a customer to trust you quickly is to provide them an escape hatch. Show them that you are not there to trap them. Keep a clean list that would enable them to unsubscribe anytime they want. Elaborate your web form by providing information on how to unsubscribe from the list. Guarantee them that they can let go of the service when ever they want to. Many are wary that they may be stuck for life and would have to abandon their email accounts when they get pestered with spam.